File:駐越南代表處黃代表志鵬主持「2011年台灣國際品牌整合行銷傳播及產業廣宣專案計畫」活動.jpg

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駐越南代表處黃代表志鵬主持「2011年台灣國際品牌整合行銷傳播及產業廣宣專案計畫」活動.jpg ‎(500 × 324 pixels, file size: 96 KB, MIME type: image/jpeg)

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中文：駐越南代表處黃代表志鵬主持「2011年台灣國際品牌整合行銷傳播及產業廣宣專案計畫」活動

本處黃代表志鵬偕程副代表祥雲及該處同仁，於5月24日下午2時抵河內市Hilton Hotel主持宣傳台灣精品名牌之「IMC計畫啟動越南造勢記者會」，越南工商部貿易促進局副局長杜金郎、越南資訊相關產業公會及河內台商會代表均受邀與會。
黃代表於致詞中介紹我國堅強之資通訊產業，稱許越南政府總體經濟及金融政策之成功，使經濟及所得快速成長，已成為台商重視之市場及優先投資地點，盼經由越南投資環境之進一步改善，促成未來台越兩國在資通訊產業之投資合作。黃代表並於會後接受INFO TV 及VTV等電視媒體之專訪，暢談我國高科技產業之發展經驗，以及對越南產業發展潛力之期待。
台灣貿易中心駐胡志明市辦事處左主任惟達於會中亦介紹IMC年度計畫內容，並安排越南名模擔任本次活動代言人Thanh Hang小姐之專訪等活動。黃代表並與本處合唱團同仁，現場演唱由渠填詞之「獻給越南的一顆心」等歌曲，贏得滿堂喝采。
本次記者會到場媒體計有44 家(包括42家平面媒體及2家電視媒)，總計獲4次電視台報導及24則平面與網路媒體報導，廣宣成果豐碩。

黃代表與台灣貿易中心主任左惟達、IMC台灣產品代言人Thanh Hang小姐及駐越南代表處經濟組長蕭振寰於計畫啟動越南造勢記者會合影。
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Source 駐越南代表處黃代表志鵬主持「2011年台灣國際品牌整合行銷傳播及產業廣宣專案計畫」活動 (Archive)
Author 駐越南台北經濟文化辦事處

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